Adhia Rana Kayungyun

Adhia Rana Kayungyun ​or Adey has a Bachelor of Communication Science in Communications Management from Universitas Padjadjaran and had undergone a study at the Department of Sociology, Rikkyo University Japan as an International Exchange Student (2017-2018).

She holds an immense interest in project management, communications strategy and planning for community empowerment and development. ​Untangling complex messages into a cultivated communication approach is her favorite puzzle to solve.

During her free time, Adey enjoys to drown herself in wordplay, hence her love for copywriting is only natural. Please do not hesitate to contact Adey if you wish to humanize your brand or organization message in the right manner of communications that suits your audience.

In 2018, Adey and her friends initiated Kawan Bhinneka, a community organization that steers to promote diversity and inclusivity amongst children and youth by creating a playful safe space.

I discovered that with a well-defined strategy, communication can be a powerful tool for societal empowerment. Moreover, effective marketing can bridge excellent products to those who want and/or need them. In my current role as the External Relations Coordinator for Reputation & Communications at one of the leading global consulting management firms, I am responsible for coordinating external conferences and client events, enhancing external reach and relevance, providing support for publishing and media activities, and managing various projects within the Southeast Asia team. Prior to it, I served as an Assistant Brand Manager at Unilever, where I honed my skills in branding, promotional management, and end-to-end business oversight. My tenure at Unilever, particularly with the Buavita brand, brought me the opportunity to maintain the brand's position as the market leader in the RTD Juice category through innovative marketing activations and strategic partnerships. Before joining Unilever, I was the Strategy Analyst Assistant Intern at Catalyst Strategy (now Phantom Communications), where I supported the Communications Strategist team in developing and implementing comprehensive communication strategies for esteemed clients. I'm a curious cat, and excited to connect with fellow curious cats!

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